By Our Correspondent

National News – Don Jazzy, founder of Mavin Records, has revealed the emotional circumstances behind parting ways with singer Di’ja.

Speaking on the Crea8torium podcast on Tuesday, he disclosed that the decision, taken within Nigeria’s entertainment industry context, remains one of the hardest moments of his career.

He said the discussion became deeply emotional as both parties broke down during the process.

Don Jazzy explained that he views all his artistes as family, which made the separation particularly painful.

The conversation reportedly took place in a private setting and ended in tears, reflecting the strong bond between label and artiste.

This revelation highlights the human side of leadership in Nigeria’s music industry and the emotional weight of talent management at Mavin Records.

He further revealed that he has now delegated decisions on artiste exits to team members Tega and Rima, citing the emotional toll such situations take on him.

According to him, Di’ja questioned why he had to be present during the conversation, showing the depth of their relationship.

He added that maintaining composure was difficult as emotions ran high on both sides.

Don Jazzy stressed that protecting artistes’ mental wellbeing and maintaining a supportive environment remain priorities within the label structure.

Di’ja joined Mavin Records on February 14, 2014, and released several singles and an EP between 2014 and 2017.

In 2023, she clarified that she never formally exited the label, saying “life happened,” which added context to public discussions about her status.

Don Jazzy’s latest comments have renewed attention on her journey and relationship with the label.

The story continues to resonate within Nigeria’s entertainment industry, highlighting the emotional and professional complexities behind record label management and artist development in a competitive music space.